November 12, 2013 – Portland, OR: The 2013 Cincinnati Flying Pig Marathon, powered by P&G, has earned silver level certification from the Council for Responsible Sport for efforts to reduce the event’s environmental footprint and increase its social impact. The Flying Pig Marathon’s sustainability program is titled Greening the Pig.
“The Flying Pig Marathon’s list of accomplishments is long, as is its commitment to supporting the missions of numerous charities while promoting health and fitness, stimulating the local economy and galvanizing the community,” said Keith Peters, executive director of the Council for Responsible Sport.
Among the many initiatives implemented and tracked throughout the 2013 event weekend, there were a few in particular that were notable and innovative:
-64.8% of all waste was diverted from the landfill; of the 14.2 tons of waste, 3.06 tons were composted and 5.88 tons were recycled.
-300 pounds of outdated vinyl banners were donated to Matthew 25 Ministries, which distributes them for reuse as building and tent materials in developing regions.
-The event Expo featured a ‘Green Zone’ where sustainability efforts were promoted in collaboration with five community partner groups. The area offered sign-ups for carpool parking, sold recycled bags made of race bibs and ribbons, and showed a sample recycling station.
-The Flying Pig partnered with Metro, the local mass transit provider, to encourage participants and spectators to use public transportation on the race weekend. 250 spectators made use of an event-specific discounted day pass to enable people to support runners at various course locations and make it back downtown for the finish all by bus.
“Greening is a huge undertaking for an event our size, but that’s what also makes it so very important,” said Iris Simpson Bush, Flying Pig’s executive director. “We are committed to doing it as best we can and many local organizations are now looking to us for suggestions and guidance. We so appreciate and value the cooperation and support of our committee, participants and the community at large.”
The 16th annual Flying Pig Marathon, powered by P&G, will be held May 4, 2014. Registration is available at www.flyingpigmarathon.com
The Council congratulates the Flying Pig Marathon Staff and their Executive Board of Directors for their accomplishments as well as their commitment to an ongoing process of planning, deliberate actions, measuring progress and continuous improvement.
About the Council for Responsible Sport:
Our vision is a world where responsibly produced sports events are the norm.
Our mission is to provide objective, independent verification of the socially and environmentally responsible work event organizers are doing, and to actively support event organizers who strive to make a difference in their communities.
Our Certification program provides a comprehensive method for event directors to incorporate environmental and socially responsible initiatives into their events, while informing stakeholders about events that adhere to a rigorous set of standards. Certified events range in size from ParalympicsGB Training Camps held at the University of Bath in the UK, with some 150 athletes participating, to the AJC Peachtree Road Race in Atlanta, Georgia, with 55,077 timed finishers. To date, 58 different events have achieved certification from the Council for Responsible Sport, serving over 786,000 athletes in the process.
The current version of the Council’s Certification standards was developed by an outside working group of 18 sustainability experts and reviewed by a wide range of stakeholders. Certification is modeled after the U.S. Green Building Council’s LEED Green Building Rating System, which certifies buildings and materials according to resource conservation and energy efficiency criteria.
About Cincinnati Marathon, Inc. and the Flying Pig Marathon:
The Cincinnati Marathon, Inc. a nonprofit 501©(3) organization formed to host the Cincinnati Flying Pig Marathon, which raises money for charities. Proceeds are donated to a list of over two hundred and fifty charities. The mission of the Cincinnati Marathon, Inc. is to provide a premier event open to athletes of all abilities that is dedicated to supporting charities. The event seeks to inspire community celebration and reward the emotions of all participants, sponsors, volunteers and spectators. Over the last 15 years, the Flying Piganthropy program has helped participating charities to collectively raise over $11 million.