Blue Cross & Blue Shield of Oklahoma presenting sponsorship of Williams Route 66 Marathon

29 Apr 2010 18:09
Jean-Loup Fenaux
Press Release

Tulsa, Okla. (April 28, 2010) – The directors of the Tulsa Route 66 Marathon, Inc., are pleased to welcome Blue Cross and Blue Shield of Oklahoma as the new presenting sponsor of the Williams Route 66 Marathon, which benefits the Tulsa Area United Way, and all associated events. Williams Route 66 Marathon and company representatives announced the partnership at the Blue Cross and Blue Shield National Walk at Lunch Day today, Wednesday, April 28.

National Walk at Lunch Day is a national workplace walking program designed to encourage employees to take a walk on their lunch break. Companies across the state can be part of this exciting national event that inspires Americans to incorporate walking into their daily work schedule.

“Blue Cross and Blue Shield of Oklahoma is thrilled to present the Williams Route 66 Marathon,” said Bert Marshall, Blue Cross and Blue Shield of Oklahoma president. “Sponsoring this event made sense for us because it fits perfectly with our mission to promote healthy living in Tulsa and in Oklahoma. We are proud to sponsor an event designed to make life better for our community.”

This sponsorship includes the Williams Route 66 Quarter Marathon in August and the Williams Route 66 Marathon in November.

Marshall addressed National Walk at Lunch Day participants and announced the decision to sponsor this event. Jack Wing, community relations director for Tulsa Route 66 Marathon, Inc., spoke about what this sponsorship will mean for the race and for Tulsa, and announced this year’s Williams Route 66 Marathon Run Ambassadors: Tulsa World reporters Cary Aspinwall and Jason Ashley Wright.

“This year, we celebrate the fifth anniversary of the Williams Route 66 Marathon,” said Chris Lieberman, executive director of Tulsa Route 66 Marathon, Inc. “We are quickly gaining recognition around the world as a premiere marathon, and Blue Cross and Blue Shield’s support strengthens that mission. We are proud to partner with them for the races, for Tulsa and for the health of our community.”

Also during the presentation, Lori Dreiling of Fleet Feet of Tulsa announced the addition of a running training program in downtown Tulsa and Tulsa First Lady Victoria Bartlett spoke about the Tulsa Million Miles program. Walkers and runners can log marathon training miles at www.tulsamillionmiles.com.

About the Williams Route 66 Marathon

The Williams Route 66 Marathon in Tulsa, Okla., is set for Sunday, Nov. 21, 2010, and the Williams Route 66 Quarter Marathon is Saturday, Aug. 7, 2010. Events are held annually the Sunday before Thanksgiving and the first Saturday in August, respectively. The fifth anniversary of the Williams Route 66 Marathon weekend includes a two-day health and fitness expo, pasta dinner, marathon, half marathon, five-person marathon relay, 5K run/walk, and a one-mile fun run/walk. Post-race festivities include concerts and a classic car show. To learn more about the events, sponsoring, training or volunteering, please e-mail [email protected], call (918) 409-2828, or visit www.route66marathon.com and www.quartermarathon.com.

About Blue Cross Blue Shield of Oklahoma

Throughout its nearly 70-year history, Blue Cross and Blue Shield of Oklahoma has been committed to meeting the health care financing needs of Oklahomans. As the state’s oldest and largest private health insurer, Blue Cross and Blue Shield of Oklahoma provides health care benefit plans for more than 600,000 Oklahomans. Blue Cross and Blue Shield of Oklahoma is a division of Health Care Service Corporation, which also operates Blue Cross and Blue Shield plans in Illinois, New Mexico and Texas. Health Care Service Corporation is a mutual legal reserve company and an independent licensee of the Blue Cross and Blue Shield Association. For more information, visit

www.bcbsok.com.

Logo - Williams Route 66 Marathon
Credit : Williams Route 66 Marathon